People For Bikes: If I Ride

Interbike highlights

Folding bikes
Unique shoe-to-pedal systems
Carbon
Fine leather
Community
Urban lifestyle
Seam technology
Customer/industry service (I say this with particular reference to my experience walking up to these booths and getting good insight and assistance when I wasn't expecting much. In other words, being that I presented myself as a student just doing research I got some thorough information as if I was an interested dealer. Chas at Look gave me a whole schpiel on their carbon tech making me want to buy a Look frame now, Alexa from Keen boasted about their bike footwear line, the lady from Volagi splurged on their new advanced bike design... I am so impressed and grateful to all that took the time out to help me!) 
These are just some predominant themes I noticed.

I had many more pictures taken, but these are some of the more relevant ones to my topic...

 bike/shoe fitting x Specialized Body Geometry

 lots of dutch style/townie bikes

as if you're on an elliptical machine... but moving forward. 

I think this belongs on the beach boardwalk

i like this–unimposing, integrated chain guard

Vans x Brooks

Simple, yet clever. But, I'm uncertain about it's effectiveness. The cleats+pedal system didn't hold very well. I'm thinking every time your foot is on the up-stroke it would pop off the pedal.

size 40, american. ?

What kept me going through each day; I never bought lunch!

DZR Shoes. The FIRST vulcanized shoe with SPD compatibility.

Shane and Fabio (black tank and brown shirt respectively), designer/owners of DZR Shoes getting press time. So proud of them!

The DZR Shoes family. literally.

had to throw this one in...hey, it's commuter related, just come to SF and you'll see all the hipsters on these. lol (does that make me a hipster bc i want one too?) :/

instep strap neoprene comfort strip (what i call it). all in the details.

Again, details. Gel-type print in heel collar to minimize heel slip.

Shimano breaking it down.

Chrome, giving free 30 minute tattoos! They have a new vulcanized SPD compatible shoe as well, but in only one color. First DZR, then Chrome, who's next... (me?)

Articulated profile for better transmission of power

Apparently, there are TWO Vittoria brands: the tire company and this shoe company. It took me two days to finally find the shoe company's booth. SPD compatible classic cycling shoe upper. This looks like something I can capitalize on...

Volagi, new bay area bike company. Their focus: long distance cycling. A more relaxed geometry while retaining the performance technology of carbon and a unique seatstay design.

Look's new ZED crankset technology. He just popped the whole crankset out of the BB hole in one piece!

Inspired.